Supermarket Perimeter - August 2022 - 50

Produce
BY ANDY NELSON
VALENCIA, CALIF.-BASED SUNKIST GROWERS WANTS THE
TRANSITION BACK TO SCHOOL TO BE AS PAINLESS AS POSSIBLE
FOR KIDS, by keeping its back-to-school promotions " zesty with
summer vibes, " as Christina Ward, the co-op's senior director of global
marketing, phrased it.
Valencia oranges, Marsh Ruby grapefruit, and lemons are among
the fruits Sunkist is highlighting heading into back-to-school.
Valencias and Marsh Ruby grapefruit are expected to ship through
October and lemons ship year-round.
To support sales of Valencias, Sunkist Growers recently launched its
The Official Orange of American Summers campaign to celebrate the
exclusive California-grown orange variety this time of year. Sunkist is
offering a new 8-pound combo bag and matching display bin as part
of the program.
50 - AUGUST 2022
Citrus season peaks in the US in winter and spring, but Sunkist offers
US-grown citrus year-round, and Ward says the co-op likes to remind
customers that " there is a citrus for every season. "
" We continue to see growth in the organic citrus category and
increased interest from retailers to celebrate citrus 365 days a year, "
she said.
supermarketperimeter.com
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Supermarket Perimeter - August 2022

Table of Contents for the Digital Edition of Supermarket Perimeter - August 2022

Supermarket Perimeter - August 2022 - Intro
Supermarket Perimeter - August 2022 - INLINEa
Supermarket Perimeter - August 2022 - INLINEb
Supermarket Perimeter - August 2022 - 1
Supermarket Perimeter - August 2022 - 2
Supermarket Perimeter - August 2022 - 3
Supermarket Perimeter - August 2022 - 4
Supermarket Perimeter - August 2022 - 5
Supermarket Perimeter - August 2022 - 6
Supermarket Perimeter - August 2022 - 7
Supermarket Perimeter - August 2022 - 8
Supermarket Perimeter - August 2022 - 9
Supermarket Perimeter - August 2022 - 10
Supermarket Perimeter - August 2022 - 11
Supermarket Perimeter - August 2022 - 12
Supermarket Perimeter - August 2022 - 13
Supermarket Perimeter - August 2022 - 14
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Supermarket Perimeter - August 2022 - 16
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Supermarket Perimeter - August 2022 - 18
Supermarket Perimeter - August 2022 - 19
Supermarket Perimeter - August 2022 - 20
Supermarket Perimeter - August 2022 - 21
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Supermarket Perimeter - August 2022 - 29
Supermarket Perimeter - August 2022 - 30
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Supermarket Perimeter - August 2022 - 37
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Supermarket Perimeter - August 2022 - 40
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Supermarket Perimeter - August 2022 - 46
Supermarket Perimeter - August 2022 - 47
Supermarket Perimeter - August 2022 - 48
Supermarket Perimeter - August 2022 - 49
Supermarket Perimeter - August 2022 - 50
Supermarket Perimeter - August 2022 - 51
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Supermarket Perimeter - August 2022 - 53
Supermarket Perimeter - August 2022 - 54
Supermarket Perimeter - August 2022 - 55
Supermarket Perimeter - August 2022 - 56
Supermarket Perimeter - August 2022 - 57
Supermarket Perimeter - August 2022 - 58
Supermarket Perimeter - August 2022 - 59
Supermarket Perimeter - August 2022 - 60
Supermarket Perimeter - August 2022 - 61
Supermarket Perimeter - August 2022 - 62
Supermarket Perimeter - August 2022 - 63
Supermarket Perimeter - August 2022 - 64
Supermarket Perimeter - August 2022 - 65
Supermarket Perimeter - August 2022 - 66
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