Supermarket Perimeter - August 2022 - 79

SPOTLIGHT
Symrise's diana food blueberry
ingredients and compounds
feature various characteristics
and performance benefits.
They include competitiveness,
various organoleptic properties,
application-specific high-quality
standards as for baby food,
distinct certification like organic,
and the option to claim health
benefits.
" Consumers around the world
like blueberries for their indulgent
properties and healthy image, "
according to Symrise. " These
berries come with a delicious
taste profile of fruity, sweet,
and acidic notes. Also, they
can contribute to maintaining
health thanks to their content
in antioxidants and phenolic
compounds. "
To always meet consumers'
expectations, Symrise leverages
its worldwide network of
selection, sourcing, and
processing facilities. For
blueberries, the company
responsibly sources three
different species, from three
distinct geographical regions,
and processes the fresh fruits at
locations close to the growing
sources.
Symrise processes blueberry
ingredients in France, Canada
and Chile. The production
preserves the fruit's inherent
beneficial properties by
using different technologies:
concentration, to obtain juice
concentrate; spray drying and
roller drying technologies, to
obtain various product formats
(powders, flakes, and crunchies);
and extraction, to concentrate
the actives compounds.
The three blueberry species
with distinct properties used by
Symrise include:
Vaccinium myrtillus, also
known as bilberry, grows in
Eastern and Northern Europe.
It has become popular for its
Fresh, store-made guacamole
programs can help retailers by
providing additional high-demand,
value-added SKUs and helping
to minimize avocado shrink. The
California Avocado Commission has
provided support to retailers with
store-made guacamole programs
who use California avocados and
want to identify their origin on
the guacamole packaging. "
Jan DeLyser, California Avocado Commission
distinctive blueberry taste and
goes predominantly into sweet
goods applications. Bilberry often
goes into eye health products,
thanks to its anthocyanins
content.
Vaccinium angustifolium,
wild blueberry (lowbush), is one
of the oldest native berries in
North America. It successfully
grows in the harshest climatic
conditions, which results in fruit
with three times the phenolic
compounds and twice the
antioxidant power of blueberry
(highbush). Wild blueberry
(lowbush) stands out for varied
health benefits. Findings from
several clinical studies indicate
that wild blueberry may provide
benefits for delayed memory,
mood, learning performance,
and executive functions. With its
range of wild blueberry (lowbush)
extracts, highly concentrated
in polyphenols, Symrise brings
these health benefits into
convenient formats for dietary
supplement applications.
Vaccinium corymbosum is
a blueberry cultivated in Latin
America. Its intense dark purple
color offers an interesting
visual contrast and allows
fruit recognition, particularly
appreciated in food applications.
They taste sweet and offer low
acidity. As a cultivated crop, this
species offers the most cost
competitive solution of the three
varieties.
Manufacturers can use
the solutions from the three
blueberry species in many
food applications, including
for products prepared in
commissaries and other central
kitchens and sold in grocery
retail stores.
With more than twenty distinct
product references, Symrise
offers solutions ranging from
supermarketperimeter.com
powders over flakes to crunchies.
" By offering a deep, broad
and highly functional blueberry
portfolio we are meeting
consumer wishes for nutritious
and healthy food ingredients, "
said Nathalie Richer, Symrise's
global health business leader
in Symrise's Naturals business
unit. " Customers can use
our comprehensive range of
blueberry solutions in their
applications. For example, our
solutions can go into dietary
supplement applications, such as
tablets, gummies, capsules and
powders addressing benefits like
antioxidant properties, cognitive
and oral health. "
With this blueberry range,
Symrise is expanding its taste,
nutrition and health expertise
to enable customers effectively
meet consumer expectations
today and in the future, Richer
added.
AUGUST 2022 - 79
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Supermarket Perimeter - August 2022

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