Supermarket Perimeter - December 2021 - 13

mostly empty, and shelves bare throughout the country.
" I think the food companies really did a good job within
a couple of months, figuring out ways to kind of move
channels, " he said. " I think they probably learned a lot about
being able to be more flexible to meet retail demand. "
From this point forward, the industry must realize the importance
of communication between channels. Being able to communicate
potential shortages in advance can allow retailers greater flexibility to
prepare for alternatives.
Technology will play a huge part in helping retailers better
communicate needs to suppliers, and help suppliers better prepare
retailers for the realities of the supply chain.
Smaller retailers must invest in technology too
Without the implementation of digital technology, OjaExpress's
Sobitan doesn't see much of a way forward - especially for the smaller
specialty grocers he works with.
In the current landscape, many smaller grocery stores don't have
the same type of infrastructure national and regional chains do -
from both a technology and a manpower standpoint. That's where
OjaExpress comes in.
" I think the future is technology, " he said. " Technology has to be part
of your operational strategy plan moving forward. If technology isn't
a part of your plan in the next couple of years, I don't see a viable path
forward for those stores versus the ones who do embrace technology
and leverage data to plan inventory forecasting and also just reaching
customers and other partners. "
OjaExpress helps its customers understand what products are
selling and when, through machine leaning and artificial intelligence
that allows retailers to connect with distributors and suppliers about
various needs.
Sobitan has worked with customers who previously didn't have so
much as a website get established online with a digital platform that
not only gives them more customer visibility but can also help them
understand what their customers' needs are.
" Gone are the days of the traditional mom and pop store where
there's paper and a lot of manual processes, " he said. " You have to
implement technology where it's appropriate in order to succeed
in the future, as well as really assess those distributor and supplier
relationships. "
STOP
The Grab and Go " End Game "
" GIVE UP AND LEAVE "
IT'S HARD TO FILL THEIR SHOES.
When deli customers...
supermarketperimeter.com
DECEMBER 2021 - 13
Hardier
fresh
items shipped
via container
will eventually be
delivered, but more
perishable items
may ship by air or
not at all.

Supermarket Perimeter - December 2021

Table of Contents for the Digital Edition of Supermarket Perimeter - December 2021

Supermarket Perimeter - December 2021 - Intro
Supermarket Perimeter - December 2021 - 1
Supermarket Perimeter - December 2021 - 2
Supermarket Perimeter - December 2021 - 3
Supermarket Perimeter - December 2021 - 4
Supermarket Perimeter - December 2021 - 5
Supermarket Perimeter - December 2021 - 6
Supermarket Perimeter - December 2021 - 7
Supermarket Perimeter - December 2021 - 8
Supermarket Perimeter - December 2021 - 9
Supermarket Perimeter - December 2021 - 10
Supermarket Perimeter - December 2021 - 11
Supermarket Perimeter - December 2021 - 12
Supermarket Perimeter - December 2021 - 13
Supermarket Perimeter - December 2021 - 14
Supermarket Perimeter - December 2021 - 15
Supermarket Perimeter - December 2021 - 16
Supermarket Perimeter - December 2021 - 17
Supermarket Perimeter - December 2021 - 18
Supermarket Perimeter - December 2021 - 19
Supermarket Perimeter - December 2021 - 20
Supermarket Perimeter - December 2021 - 21
Supermarket Perimeter - December 2021 - 22
Supermarket Perimeter - December 2021 - 23
Supermarket Perimeter - December 2021 - 24
Supermarket Perimeter - December 2021 - 25
Supermarket Perimeter - December 2021 - 26
Supermarket Perimeter - December 2021 - 27
Supermarket Perimeter - December 2021 - 28
Supermarket Perimeter - December 2021 - 29
Supermarket Perimeter - December 2021 - 30
Supermarket Perimeter - December 2021 - 31
Supermarket Perimeter - December 2021 - 32
Supermarket Perimeter - December 2021 - 33
Supermarket Perimeter - December 2021 - 34
Supermarket Perimeter - December 2021 - 35
Supermarket Perimeter - December 2021 - 36
Supermarket Perimeter - December 2021 - 37
Supermarket Perimeter - December 2021 - 38
Supermarket Perimeter - December 2021 - 39
Supermarket Perimeter - December 2021 - 40
Supermarket Perimeter - December 2021 - 41
Supermarket Perimeter - December 2021 - 42
Supermarket Perimeter - December 2021 - 43
Supermarket Perimeter - December 2021 - 44
Supermarket Perimeter - December 2021 - 45
Supermarket Perimeter - December 2021 - 46
Supermarket Perimeter - December 2021 - 47
Supermarket Perimeter - December 2021 - 48
Supermarket Perimeter - December 2021 - 49
Supermarket Perimeter - December 2021 - 50
Supermarket Perimeter - December 2021 - 51
Supermarket Perimeter - December 2021 - 52
Supermarket Perimeter - December 2021 - 53
Supermarket Perimeter - December 2021 - 54
Supermarket Perimeter - December 2021 - 55
Supermarket Perimeter - December 2021 - 56
Supermarket Perimeter - December 2021 - 57
Supermarket Perimeter - December 2021 - 58
Supermarket Perimeter - December 2021 - 59
Supermarket Perimeter - December 2021 - 60
Supermarket Perimeter - December 2021 - 61
Supermarket Perimeter - December 2021 - 62
Supermarket Perimeter - December 2021 - 63
Supermarket Perimeter - December 2021 - 64
Supermarket Perimeter - December 2021 - 65
Supermarket Perimeter - December 2021 - 66
Supermarket Perimeter - December 2021 - 67
Supermarket Perimeter - December 2021 - 68
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-july-2022
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-june-2022
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-may-2022
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-april-2022
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-march-2022
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-february-2022
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https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-november-2021
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-october-2021
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-september-2021
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-august-2021
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https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-june-2021
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-may-2021
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-april-2021
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-march-2021
https://digital.supermarketperimeter.com/sosland/sp/2021_02_01
https://digital.supermarketperimeter.com/sosland/sp/2021_01_01
https://digital.supermarketperimeter.com/sosland/sp/2020_12_01
https://digital.supermarketperimeter.com/sosland/sp/2020_11_01
https://digital.supermarketperimeter.com/sosland/sp/2020_10_01
https://digital.supermarketperimeter.com/sosland/sp/2020_09_01
https://digital.supermarketperimeter.com/sosland/sp/2020_08_01
https://digital.supermarketperimeter.com/sosland/sp/2020_07_01
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https://digital.supermarketperimeter.com/sosland/sp/2020_04_01
https://digital.supermarketperimeter.com/sosland/sp/2020_03_01
https://digital.supermarketperimeter.com/sosland/sp/2020_02_01
https://digital.supermarketperimeter.com/sosland/sp/2020_01_01
https://digital.supermarketperimeter.com/sosland/sp/2019_12_01
https://digital.supermarketperimeter.com/sosland/sp/2019_11_01
https://digital.supermarketperimeter.com/sosland/sp/2019_10_01
https://digital.supermarketperimeter.com/sosland/sp/2019_09_01
https://digital.supermarketperimeter.com/sosland/sp/2019_08_01
https://digital.supermarketperimeter.com/sosland/sp/2019_07_01
https://digital.supermarketperimeter.com/sosland/sp/2019_06_01
https://digital.supermarketperimeter.com/sosland/sp/2019_05_01
https://digital.supermarketperimeter.com/sosland/sp/2019_04_01
https://digital.supermarketperimeter.com/sosland/sp/2019_03_01
https://digital.supermarketperimeter.com/sosland/sp/2019_02_01
https://digital.supermarketperimeter.com/sosland/sp/2019_01_01
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