Supermarket Perimeter - May 2020 - 20

It didn't make
sense to do a totally
temporary shield, then
later come up with a
permanent one."
Jim Emmett

being installed in Schnucks stores throughout the metro area. Trucks
continued to arrive almost daily for a few days, then continued until the
final delivery on April 1. Thousands of shields in all were delivered.
"The coolest part was Chris working tightly with his leadership all
the way to the top, to make this happen immediately. We also worked
with Ryan Scurch, who handles purchasing. He was absolutely amazing.
We're very blessed to have great partners like Schnucks. It's amazing
how decisive their leadership was."
Not that Emmett was surprised. Over the past couple of years,
Magnolia River has done several custom projects for Schnucks instore
bakeries. On those projects, "at every turn," he said, "they've used the
same metric: is this good for our customers and our associates. And if it
is, they pull the trigger."

A happy ending
As for Schnucks, they're more than pleased with the shields and how
the process went from their end, said Paul Simon, senior communications specialist.
"The shields are working out great," said Paul Simon, Schnucks' senior
communications specialist.
"We have them at all checklanes, pharmacies and open service
departments. Since the initial installation, we've expanded them to
ensure they're even more protective.
As an essential business we want to be able to continue serving
our communities and at the same time protecting our customers and
teammates."
While it's easier to practice social distancing in Schnucks' aisles and
other areas of the store, it can be more challenging at our checkout
20 - MAY 2020

SP_May20.indb 20

lanes and service counters, Simon said. The added level of protection
provided by the shields delivers additional safety for the retailer's
teammates and customers.
And the reception to the shields has been great, he added.
"Everyone is appreciative of the many efforts that we are making
to protect customers and teammates to ensure that we are able to
continue to serve our communities. Customer and teammate safety is
always a top priority for Schnucks - not just during a pandemic."
Despite the speed with which Magnolia River designed the shields,
made them and shipped them, the company did not sacrifice quality.
The shields are simple, but they're designed to last.
"At the time, we knew that this pandemic was not going to be over
in couple weeks - it didn't make sense to do a totally temporary shield,
then later come up with a permanent one," Emmett said.
If the coronavirus, say, goes away in the summer, Schnucks can store
them for future use - like if the pandemic comes back in the fall.
"These can easily be taken down, laid down flat, put away and they
don't go to waste," Emmett said.
"A big part of our company is 'Don't be wasteful, build things of
quality, that stand the test of time.' Everyone's in the plastics business
now, it seems. We're in the long-term grocery beautiful fixture
business."
In addition to Schnucks, Magnolia River also made shields for
Woodland, Calif.-based Nugget Markets, another Magnolia River client.
Emmett reported a similarly smooth, decisive process with Nugget's Jeff
Albright.
"We're all good friends, just trying do whatever it takes to protect our
people."

www.supermarketperimeter.com

5/5/2020 4:09:47 PM


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Supermarket Perimeter - May 2020

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