Supermarket Perimeter - May 2020 - 36

Deli

Ch

e
i
r
e
t
u
c
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a
At retail, education
and experience
go hand in hand
BY ERIC RICHARD, IDDBA

36 - MAY 2020

SP_May20.indb 36

at multiple scales, whether it's potato salad or coleslaw for a family
gathering or a cheese tray for a work function.
This evolution continues to this day, as the concepts of "experience"
and "entertaining" become more and more important to brick-andmortar stores. Consumers are looking at their local supermarkets and
grocers not only as purveyors of fresh and delicious food, but also
as educators and sources of knowledge and diverse offerings. This is
especially true when it comes to ideas for entertaining, and one trend
that has gained much traction over the past few years is charcuterie.

supermarketperimeter.com

5/5/2020 4:10:14 PM

VERONI, IDDBA

THE INSTORE DELI IS THE VERY DEFINITION OF "EVOLUTION" IN
THE RETAIL FOOD INDUSTRY.
It has transformed from a fresh department that shoppers gravitated
toward to purchase deli meats and cheeses for their family's lunch
needs to a prepared food destination for multiple meat solutions for
many consumers.
It was once a place to formally place a catering order from a
preselected menu. Now, there are so many grab-and-go options that
shoppers no longer need to order in advance and can still entertain


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Supermarket Perimeter - May 2020

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https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-june-2022
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-may-2022
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-april-2022
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-march-2022
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-february-2022
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-january-2022
https://digital.supermarketperimeter.com/sosland/sp/-supermarket-perimeter-december-2021
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-november-2021
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-october-2021
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-september-2021
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-august-2021
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-july-2021
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-june-2021
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-may-2021
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-april-2021
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-march-2021
https://digital.supermarketperimeter.com/sosland/sp/2021_02_01
https://digital.supermarketperimeter.com/sosland/sp/2021_01_01
https://digital.supermarketperimeter.com/sosland/sp/2020_12_01
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https://digital.supermarketperimeter.com/sosland/sp/2020_04_01
https://digital.supermarketperimeter.com/sosland/sp/2020_03_01
https://digital.supermarketperimeter.com/sosland/sp/2020_02_01
https://digital.supermarketperimeter.com/sosland/sp/2020_01_01
https://digital.supermarketperimeter.com/sosland/sp/2019_12_01
https://digital.supermarketperimeter.com/sosland/sp/2019_11_01
https://digital.supermarketperimeter.com/sosland/sp/2019_10_01
https://digital.supermarketperimeter.com/sosland/sp/2019_09_01
https://digital.supermarketperimeter.com/sosland/sp/2019_08_01
https://digital.supermarketperimeter.com/sosland/sp/2019_07_01
https://digital.supermarketperimeter.com/sosland/sp/2019_06_01
https://digital.supermarketperimeter.com/sosland/sp/2019_05_01
https://digital.supermarketperimeter.com/sosland/sp/2019_04_01
https://digital.supermarketperimeter.com/sosland/sp/2019_03_01
https://digital.supermarketperimeter.com/sosland/sp/2019_02_01
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