Supermarket Perimeter - May 2020 - 41

The American Grana Snacking Cheese is an all-natural, gluten-free,
rBST-free option and sourced from raw cow's milk resulting in 6-grams
of protein and 70 calories per each individually wrapped serving. The
cheese snacks are cut from 65-pound wheels that age for 18 months.
Moran points out the snacking cheese is also versatile and can easily be
enjoyed on its own or tossed into a cheese grater and added to a salad
or meal.
Moran said the company's entire snacking cheese line is very
popular with consumers. BelGioioso's full snacking cheese line started
with Fresh Mozzarella and also includes Fontina, Asiago Fresco, Mild
Provolone & Salami Rolls, Parmesan and now the American Grana. The
snacks range from 5-7 grams of
protein per serving and from 70 to
80 calories.
Earlier this year, Paramus,
NJ-based FrieslandCampina
launched Gouda Cheese Snacks
through its Frico brand.
"Consumers are looking for
great quality, variety and taste
in the deli snacking area," said
Deborah Siefe, marketing director
of FrieslandCampina. "The Frico
Gouda snack offers a mild and

creamy cheese, full of natural goodness that appeals to all ages, so the
Frico Grab and Go Gouda Snacks hit the mark."
The Gouda Snacks are packaged in eight 20-gram portions per
resealable bag with all the delicious flavor of creamy gouda, Siefe
pointed out. Designed to meet the demand for better-for-you, and
convenient snacks, the Gouda Snacks are made with 100% fresh and
natural Dutch cow's milk and easy for consumers to travel with. The
Gouda Snacks are already one of FrieslandCampina's top sellers.

Consumers look for appealing labels and options
Moran and Siefe both recommend that grocers promote a variety of
snacking cheeses that offer unique choices and flavors.
"Grocers might consider out-of-the-ordinary options like BelGioioso
Parmesan or American Grana Snacking cheeses," Moran said. "A variety
of delicious flavors and versatility for multiple applications appeals to
all ages."
Siefe noted that exciting packaging with appealing labels is also
helpful in marketing snacking cheeses.
In January the company redesigned the packaging for its Dutch
Masterpiece brand cheese wheels and wedges with readily identifiable
Dutch painters and their recognizable work while providing information
about tasting and texture notes. For example, the new label for the
Dutch Masterpiece Rembrandt cheese label reads, "Traditionally
ripened for one year this award-winning Extra Aged Dutch Cheese

ANDRII - STOCK.ADOBE.COM, BELGIOIOSO CHEESE INC., FRIESLANDCAMPINA

DELI FRESH FULL SERVICE
% of Internet Sales

= .000000000

© 2020 M&E Mfg. Co., Inc. Trademarks property of M&E Mfg. Co., Inc.
supermarketperimeter.com

040_SP_May_SnackCheese.indd 41

r

delib ddy.com
MAY 2020 - 41

5/5/2020 4:30:30 PM


http://www.delibuddy.com

Supermarket Perimeter - May 2020

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