Supermarket Perimeter - May 2020 - 90

fresh

TAKES
What impact has the coronavirus had
on your company and industry, and
how do you see them bouncing back?

The instore deli and
dairy segments have
experienced weekly
year-over-year sales
increases since March.
While it's difficult-if not
impossible-to predict
when society and the
industry will return
to normal, there's no
reason to believe that
all fresh departments
will not rebound to prepandemic performance
once it does.
ERIC RICHARD,
industry relations
coordinator, International
Dairy Deli Bakery
Association (IDDBA)

90 - MAY 2020

SP_May20.indb 90

In spite of the
challenges, Price
Chopper has seen
incredible growth both
in the volume of sales,
and in the spirit of
our teammates. Price
Chopper continues to
monitor the situation
and we will add
additional measures as
needed. While we're not
sure what the future
holds, we will remain
nimble and rise to meet
the demands of the
new normal.
CASIE BROKER,
chief marketing officer,
Price Chopper

We're seeing dramatic
shifts in orders,
consumers are looking
for larger portions
to avoid going to the
store more often than
necessary, sales of small
portions like snack
packs are down, while
club packs are up. We
started producing face
shields for healthcare
and frontline workers.
By making face shields
and running packages
for customers supplying
food for frontline
workers, we've been
able to offset some
lost sales.
JAZMIN LOTFI,
marketing coordinator,
Lacerta Group Inc.

The impact on Amerlux
has slowed us, but it
has not stopped us in
our desire to help our
customers. We are still
producing and shipping
products and following
all governmental
requirements, plus
more much, to assure
our employees work in
a safe, clean place. The
bonds and appreciation
we have for one
another at Amerlux
is helping us grow in
ways that will carry us
through this and make
us stronger afterward.
BILL PLAGEMAN,
vice president of marketing
and product management,
Amerlux

Norwegian seafood
production has
remained fairly stable
throughout the
situation. Norwegian
seafood has been
impacted by a sharp
decline in the cargo
capacity for fresh
salmon.
Because of this, we
have seen a shift in
Norwegian seafood's
overall product mix;
retail sales have grown
significantly, as more
consumers are relying
on grocery retailers for
food items.
EGIL OVE SUNDHEIM,
US director,
Norwegian Seafood Council

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Supermarket Perimeter - May 2020

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