Supermarket Perimeter - September 2020 - 11

ABOUT the STUDY
Commissioned by Supermarket
Perimeter, Cypress Research
conducted a nationally
representative online survey
of US shoppers to identify
supermarket shoppers' plantbased meat alternative product
preferences and purchasing
habits. Supermarket Perimeter
was not identified as the study
sponsor during survey field
work. The survey topic was not
initially disclosed to potential
survey respondents, in order
to obtain baseline data on the
proportion of U.S. supermarket
shoppers that purchase plantbased meat alternative products.
Survey fieldwork took place
during the month of June 2020.
Following were requirements for
individuals to qualify for survey
participation:
* A primary grocery shopper for
the household
* Must have purchased plantbased meat alternatives during
past 6 months
* Survey quotas were also
established in order to
guarantee:
* Roughly equal
representation by ages
18-34, 35-54, 55+ years
* Responses were received from
a nationally representative
sample of 878 supermarket
shoppers age 18 years and
older that have purchased
plant-based meat alternatives
during the past six months.
Respondents were equally
representative of four US
regions

www.supermarketperimeter.com

SEPTEMBER 2020 - 11


http://www.supermarketperimeter.com

Supermarket Perimeter - September 2020

Table of Contents for the Digital Edition of Supermarket Perimeter - September 2020

Supermarket Perimeter - September 2020 - 1
Supermarket Perimeter - September 2020 - 1
Supermarket Perimeter - September 2020 - 2
Supermarket Perimeter - September 2020 - 3
Supermarket Perimeter - September 2020 - 4
Supermarket Perimeter - September 2020 - 5
Supermarket Perimeter - September 2020 - 6
Supermarket Perimeter - September 2020 - 7
Supermarket Perimeter - September 2020 - 8
Supermarket Perimeter - September 2020 - 9
Supermarket Perimeter - September 2020 - 10
Supermarket Perimeter - September 2020 - 11
Supermarket Perimeter - September 2020 - 12
Supermarket Perimeter - September 2020 - 13
Supermarket Perimeter - September 2020 - 14
Supermarket Perimeter - September 2020 - 15
Supermarket Perimeter - September 2020 - 16
Supermarket Perimeter - September 2020 - 17
Supermarket Perimeter - September 2020 - 18
Supermarket Perimeter - September 2020 - 19
Supermarket Perimeter - September 2020 - 20
Supermarket Perimeter - September 2020 - 21
Supermarket Perimeter - September 2020 - 22
Supermarket Perimeter - September 2020 - 23
Supermarket Perimeter - September 2020 - 24
Supermarket Perimeter - September 2020 - 25
Supermarket Perimeter - September 2020 - 26
Supermarket Perimeter - September 2020 - 27
Supermarket Perimeter - September 2020 - 28
Supermarket Perimeter - September 2020 - 29
Supermarket Perimeter - September 2020 - 30
Supermarket Perimeter - September 2020 - 31
Supermarket Perimeter - September 2020 - 32
Supermarket Perimeter - September 2020 - 33
Supermarket Perimeter - September 2020 - 34
Supermarket Perimeter - September 2020 - 35
Supermarket Perimeter - September 2020 - 36
Supermarket Perimeter - September 2020 - 37
Supermarket Perimeter - September 2020 - 38
Supermarket Perimeter - September 2020 - 39
Supermarket Perimeter - September 2020 - 40
Supermarket Perimeter - September 2020 - 41
Supermarket Perimeter - September 2020 - 42
Supermarket Perimeter - September 2020 - 43
Supermarket Perimeter - September 2020 - 44
Supermarket Perimeter - September 2020 - 45
Supermarket Perimeter - September 2020 - 46
Supermarket Perimeter - September 2020 - 47
Supermarket Perimeter - September 2020 - 48
Supermarket Perimeter - September 2020 - 49
Supermarket Perimeter - September 2020 - 50
Supermarket Perimeter - September 2020 - 51
Supermarket Perimeter - September 2020 - 52
Supermarket Perimeter - September 2020 - 53
Supermarket Perimeter - September 2020 - 54
Supermarket Perimeter - September 2020 - 55
Supermarket Perimeter - September 2020 - 56
Supermarket Perimeter - September 2020 - 57
Supermarket Perimeter - September 2020 - 58
Supermarket Perimeter - September 2020 - 59
Supermarket Perimeter - September 2020 - 60
Supermarket Perimeter - September 2020 - 61
Supermarket Perimeter - September 2020 - 62
Supermarket Perimeter - September 2020 - 63
Supermarket Perimeter - September 2020 - 64
Supermarket Perimeter - September 2020 - 65
Supermarket Perimeter - September 2020 - 66
Supermarket Perimeter - September 2020 - 67
Supermarket Perimeter - September 2020 - 68
Supermarket Perimeter - September 2020 - 69
Supermarket Perimeter - September 2020 - 70
Supermarket Perimeter - September 2020 - 71
Supermarket Perimeter - September 2020 - 72
Supermarket Perimeter - September 2020 - 73
Supermarket Perimeter - September 2020 - 74
Supermarket Perimeter - September 2020 - 75
Supermarket Perimeter - September 2020 - 76
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-july-2022
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-june-2022
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-may-2022
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-april-2022
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-march-2022
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-february-2022
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-january-2022
https://digital.supermarketperimeter.com/sosland/sp/-supermarket-perimeter-december-2021
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-november-2021
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-october-2021
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-september-2021
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-august-2021
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-july-2021
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-june-2021
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-may-2021
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-april-2021
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-march-2021
https://digital.supermarketperimeter.com/sosland/sp/2021_02_01
https://digital.supermarketperimeter.com/sosland/sp/2021_01_01
https://digital.supermarketperimeter.com/sosland/sp/2020_12_01
https://digital.supermarketperimeter.com/sosland/sp/2020_11_01
https://digital.supermarketperimeter.com/sosland/sp/2020_10_01
https://digital.supermarketperimeter.com/sosland/sp/2020_09_01
https://digital.supermarketperimeter.com/sosland/sp/2020_08_01
https://digital.supermarketperimeter.com/sosland/sp/2020_07_01
https://digital.supermarketperimeter.com/sosland/sp/2020_06_01
https://digital.supermarketperimeter.com/sosland/sp/2020_05_01
https://digital.supermarketperimeter.com/sosland/sp/2020_04_01
https://digital.supermarketperimeter.com/sosland/sp/2020_03_01
https://digital.supermarketperimeter.com/sosland/sp/2020_02_01
https://digital.supermarketperimeter.com/sosland/sp/2020_01_01
https://digital.supermarketperimeter.com/sosland/sp/2019_12_01
https://digital.supermarketperimeter.com/sosland/sp/2019_11_01
https://digital.supermarketperimeter.com/sosland/sp/2019_10_01
https://digital.supermarketperimeter.com/sosland/sp/2019_09_01
https://digital.supermarketperimeter.com/sosland/sp/2019_08_01
https://digital.supermarketperimeter.com/sosland/sp/2019_07_01
https://digital.supermarketperimeter.com/sosland/sp/2019_06_01
https://digital.supermarketperimeter.com/sosland/sp/2019_05_01
https://digital.supermarketperimeter.com/sosland/sp/2019_04_01
https://digital.supermarketperimeter.com/sosland/sp/2019_03_01
https://digital.supermarketperimeter.com/sosland/sp/2019_02_01
https://digital.supermarketperimeter.com/sosland/sp/2019_01_01
https://www.nxtbookmedia.com