Supermarket Perimeter - January 2022 - 42
Meat & Poultry
Case-ready
BY KEITH LORIA
MORE THAN EVER BEFORE, shoppers are embracing case-ready
meats as the norm for making meat purchases, and their trust and
acceptance of the quality of case-ready offerings has dramatically risen.
According to the Food Marketing Institute's Power of Meat study,
26% of people believe case-ready meat is better than in-store cut or
packaged meat, and 55% believe it is equally as good.
One of the biggest changes in the case-ready segment over the last
year is just the number of items added to the fresh meat case.
Sealed Air, headquartered in Charlotte, N.C., started the National Meat
Case Study in 2002. It looks at packaging in the fresh meat case in US
retail grocery stores. Since that time, case-ready packaging in the fresh
meat case has evolved from 40% of fresh meat packages to 85% today.
Stacey Couch, marketing development director of retail and
e-commerce for Sealed Air's Cryovac Brand Food Packaging, noted
that as skilled butchers continue to be a challenge for grocery retailers,
case-ready has continued to help fill the need.
" Sales are now beyond projection that were originally identified
for 2025, " she said. " Customers had a need, and retailers stepped up
to fill that need. And, with the more complicated distribution models,
the packaging had to address not only working well on a shelf for
customers to select, but also to sit in staging areas or ship in boxes. "
Earle Rubin, senior director of retail sales for Northglenn, Colo.-based
Niman Ranch, noted the pandemic accelerated the launch process
to meet shopper demand for case-ready premium products that
require less home-prep handling, particularly with the uptick in future
generation shoppers like Millennials and Gen Z.
As more and more
consumers feel
comfortable buying
fresh meats online,
demand for case-ready
has soared.
42 - JANUARY 2022
supermarketperimeter.com
http://www.supermarketperimeter.com
Supermarket Perimeter - January 2022
Table of Contents for the Digital Edition of Supermarket Perimeter - January 2022
Supermarket Perimeter - January 2022 - Intro
Supermarket Perimeter - January 2022 - kevins1
Supermarket Perimeter - January 2022 - kevins2
Supermarket Perimeter - January 2022 - 1
Supermarket Perimeter - January 2022 - 2
Supermarket Perimeter - January 2022 - 3
Supermarket Perimeter - January 2022 - 4
Supermarket Perimeter - January 2022 - 5
Supermarket Perimeter - January 2022 - 6
Supermarket Perimeter - January 2022 - 7
Supermarket Perimeter - January 2022 - 8
Supermarket Perimeter - January 2022 - 9
Supermarket Perimeter - January 2022 - 10
Supermarket Perimeter - January 2022 - 11
Supermarket Perimeter - January 2022 - 12
Supermarket Perimeter - January 2022 - 13
Supermarket Perimeter - January 2022 - 14
Supermarket Perimeter - January 2022 - 15
Supermarket Perimeter - January 2022 - 16
Supermarket Perimeter - January 2022 - 17
Supermarket Perimeter - January 2022 - 18
Supermarket Perimeter - January 2022 - 19
Supermarket Perimeter - January 2022 - 20
Supermarket Perimeter - January 2022 - 21
Supermarket Perimeter - January 2022 - 22
Supermarket Perimeter - January 2022 - 23
Supermarket Perimeter - January 2022 - 24
Supermarket Perimeter - January 2022 - 25
Supermarket Perimeter - January 2022 - 26
Supermarket Perimeter - January 2022 - 27
Supermarket Perimeter - January 2022 - 28
Supermarket Perimeter - January 2022 - 29
Supermarket Perimeter - January 2022 - 30
Supermarket Perimeter - January 2022 - 31
Supermarket Perimeter - January 2022 - 32
Supermarket Perimeter - January 2022 - 33
Supermarket Perimeter - January 2022 - 34
Supermarket Perimeter - January 2022 - 35
Supermarket Perimeter - January 2022 - 36
Supermarket Perimeter - January 2022 - 37
Supermarket Perimeter - January 2022 - 38
Supermarket Perimeter - January 2022 - 39
Supermarket Perimeter - January 2022 - 40
Supermarket Perimeter - January 2022 - 41
Supermarket Perimeter - January 2022 - 42
Supermarket Perimeter - January 2022 - 43
Supermarket Perimeter - January 2022 - 44
Supermarket Perimeter - January 2022 - 45
Supermarket Perimeter - January 2022 - 46
Supermarket Perimeter - January 2022 - 47
Supermarket Perimeter - January 2022 - 48
Supermarket Perimeter - January 2022 - 49
Supermarket Perimeter - January 2022 - 50
Supermarket Perimeter - January 2022 - 51
Supermarket Perimeter - January 2022 - 52
Supermarket Perimeter - January 2022 - 53
Supermarket Perimeter - January 2022 - 54
Supermarket Perimeter - January 2022 - 55
Supermarket Perimeter - January 2022 - 56
Supermarket Perimeter - January 2022 - 57
Supermarket Perimeter - January 2022 - 58
Supermarket Perimeter - January 2022 - 59
Supermarket Perimeter - January 2022 - 60
Supermarket Perimeter - January 2022 - 61
Supermarket Perimeter - January 2022 - 62
Supermarket Perimeter - January 2022 - 63
Supermarket Perimeter - January 2022 - 64
Supermarket Perimeter - January 2022 - 65
Supermarket Perimeter - January 2022 - 66
Supermarket Perimeter - January 2022 - 67
Supermarket Perimeter - January 2022 - 68
Supermarket Perimeter - January 2022 - 69
Supermarket Perimeter - January 2022 - 70
Supermarket Perimeter - January 2022 - 71
Supermarket Perimeter - January 2022 - 72
Supermarket Perimeter - January 2022 - 73
Supermarket Perimeter - January 2022 - 74
Supermarket Perimeter - January 2022 - 75
Supermarket Perimeter - January 2022 - 76
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-september-2024
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-august-2024
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-july-2024
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-june-2024
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-may-2024
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-april-2024
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-march-2024
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-february-2024
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-january-2024
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-december-2023
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-november-2023
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-october-2023
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-september-2023
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-august-2023
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-july-2023
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-june-2023
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-may-2023
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-april-2023
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-march-2023
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-february-2023
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-january-2023
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-december-2022
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-november-2022
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-october-2022
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-september-2022
https://digital.supermarketperimeter.com/sosland/sp/-supermarket-perimeter-august-2022
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-july-2022
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-june-2022
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-may-2022
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-april-2022
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-march-2022
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-february-2022
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-january-2022
https://digital.supermarketperimeter.com/sosland/sp/-supermarket-perimeter-december-2021
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-november-2021
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-october-2021
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-september-2021
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-august-2021
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-july-2021
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-june-2021
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-may-2021
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-april-2021
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-march-2021
https://digital.supermarketperimeter.com/sosland/sp/2021_02_01
https://digital.supermarketperimeter.com/sosland/sp/2021_01_01
https://digital.supermarketperimeter.com/sosland/sp/2020_12_01
https://digital.supermarketperimeter.com/sosland/sp/2020_11_01
https://digital.supermarketperimeter.com/sosland/sp/2020_10_01
https://digital.supermarketperimeter.com/sosland/sp/2020_09_01
https://digital.supermarketperimeter.com/sosland/sp/2020_08_01
https://digital.supermarketperimeter.com/sosland/sp/2020_07_01
https://digital.supermarketperimeter.com/sosland/sp/2020_06_01
https://digital.supermarketperimeter.com/sosland/sp/2020_05_01
https://digital.supermarketperimeter.com/sosland/sp/2020_04_01
https://digital.supermarketperimeter.com/sosland/sp/2020_03_01
https://digital.supermarketperimeter.com/sosland/sp/2020_02_01
https://digital.supermarketperimeter.com/sosland/sp/2020_01_01
https://digital.supermarketperimeter.com/sosland/sp/2019_12_01
https://digital.supermarketperimeter.com/sosland/sp/2019_11_01
https://digital.supermarketperimeter.com/sosland/sp/2019_10_01
https://digital.supermarketperimeter.com/sosland/sp/2019_09_01
https://digital.supermarketperimeter.com/sosland/sp/2019_08_01
https://digital.supermarketperimeter.com/sosland/sp/2019_07_01
https://digital.supermarketperimeter.com/sosland/sp/2019_06_01
https://digital.supermarketperimeter.com/sosland/sp/2019_05_01
https://digital.supermarketperimeter.com/sosland/sp/2019_04_01
https://digital.supermarketperimeter.com/sosland/sp/2019_03_01
https://digital.supermarketperimeter.com/sosland/sp/2019_02_01
https://digital.supermarketperimeter.com/sosland/sp/2019_01_01
https://www.nxtbookmedia.com