Supermarket Perimeter - June 2024 - 32

Bakery: Private label
" Supermarkets with strong private label sales performance will continue
to expand their private label programs. "
Setting the stage
When combined, these factors have the potential to position private
label at an important tipping point, especially if private label options
are less likely to be viewed as trading down. In fact, FMI found 52% of
shoppers see private brands and name brands as being equal when it
comes to providing product trust. 62% view private brands as the same
or better quality than name brands.
This could open the door for more new product introductions with
unique characteristics and an LTO appeal. Examples of this include
" treasure hunting " for new Kirkland Signature products at Costco or
the YouTube videos of influencers showcasing their seasonal hauls
of new products from Trader Joe's. Could refinement to express
innovation and enhanced consumer loyalty be the next step for
private label?
That all depends on who you ask. Trends forecaster Suzy Badaracco,
president, Culinary Tides, Inc., predicts little reason for further
expansion of more private label products without more investment into
foresights research, making the purchase of private label products more
of a financial decision - trading down for cost savings. " Consumers
want authentic, but new experiences, more extreme flavors and global
offerings, " she said. But while innovation, surprise and delight are
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Andriy Blokhin - stock.adobe.com
Private label
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Supermarket Perimeter - June 2024

Table of Contents for the Digital Edition of Supermarket Perimeter - June 2024

Supermarket Perimeter - June 2024 - Intro
Supermarket Perimeter - June 2024 - FC1
Supermarket Perimeter - June 2024 - FC2
Supermarket Perimeter - June 2024 - 1
Supermarket Perimeter - June 2024 - 2
Supermarket Perimeter - June 2024 - 3
Supermarket Perimeter - June 2024 - 4
Supermarket Perimeter - June 2024 - 5
Supermarket Perimeter - June 2024 - 6
Supermarket Perimeter - June 2024 - 7
Supermarket Perimeter - June 2024 - 8
Supermarket Perimeter - June 2024 - 9
Supermarket Perimeter - June 2024 - 10
Supermarket Perimeter - June 2024 - 11
Supermarket Perimeter - June 2024 - 12
Supermarket Perimeter - June 2024 - 13
Supermarket Perimeter - June 2024 - 14
Supermarket Perimeter - June 2024 - 15
Supermarket Perimeter - June 2024 - 16
Supermarket Perimeter - June 2024 - 17
Supermarket Perimeter - June 2024 - 18
Supermarket Perimeter - June 2024 - 19
Supermarket Perimeter - June 2024 - 20
Supermarket Perimeter - June 2024 - 21
Supermarket Perimeter - June 2024 - 22
Supermarket Perimeter - June 2024 - 23
Supermarket Perimeter - June 2024 - 24
Supermarket Perimeter - June 2024 - 25
Supermarket Perimeter - June 2024 - 26
Supermarket Perimeter - June 2024 - 27
Supermarket Perimeter - June 2024 - 28
Supermarket Perimeter - June 2024 - 29
Supermarket Perimeter - June 2024 - 30
Supermarket Perimeter - June 2024 - 31
Supermarket Perimeter - June 2024 - 32
Supermarket Perimeter - June 2024 - 33
Supermarket Perimeter - June 2024 - 34
Supermarket Perimeter - June 2024 - 35
Supermarket Perimeter - June 2024 - 36
Supermarket Perimeter - June 2024 - 37
Supermarket Perimeter - June 2024 - 38
Supermarket Perimeter - June 2024 - 39
Supermarket Perimeter - June 2024 - 40
Supermarket Perimeter - June 2024 - 41
Supermarket Perimeter - June 2024 - 42
Supermarket Perimeter - June 2024 - 43
Supermarket Perimeter - June 2024 - 44
Supermarket Perimeter - June 2024 - 45
Supermarket Perimeter - June 2024 - 46
Supermarket Perimeter - June 2024 - 47
Supermarket Perimeter - June 2024 - 48
Supermarket Perimeter - June 2024 - 49
Supermarket Perimeter - June 2024 - 50
Supermarket Perimeter - June 2024 - 51
Supermarket Perimeter - June 2024 - 52
Supermarket Perimeter - June 2024 - 53
Supermarket Perimeter - June 2024 - 54
Supermarket Perimeter - June 2024 - 55
Supermarket Perimeter - June 2024 - 56
Supermarket Perimeter - June 2024 - 57
Supermarket Perimeter - June 2024 - 58
Supermarket Perimeter - June 2024 - 59
Supermarket Perimeter - June 2024 - 60
Supermarket Perimeter - June 2024 - 61
Supermarket Perimeter - June 2024 - 62
Supermarket Perimeter - June 2024 - 63
Supermarket Perimeter - June 2024 - 64
Supermarket Perimeter - June 2024 - 65
Supermarket Perimeter - June 2024 - 66
Supermarket Perimeter - June 2024 - 67
Supermarket Perimeter - June 2024 - 68
Supermarket Perimeter - June 2024 - 69
Supermarket Perimeter - June 2024 - 70
Supermarket Perimeter - June 2024 - 71
Supermarket Perimeter - June 2024 - 72
Supermarket Perimeter - June 2024 - 73
Supermarket Perimeter - June 2024 - 74
Supermarket Perimeter - June 2024 - 75
Supermarket Perimeter - June 2024 - 76
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https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-may-2024
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-april-2024
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-march-2024
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-february-2024
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-january-2024
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-december-2023
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-november-2023
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-october-2023
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-september-2023
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-august-2023
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-july-2023
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https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-march-2023
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-february-2023
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-january-2023
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-december-2022
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-november-2022
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-october-2022
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https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-april-2022
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https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-february-2022
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-january-2022
https://digital.supermarketperimeter.com/sosland/sp/-supermarket-perimeter-december-2021
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-november-2021
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-october-2021
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-september-2021
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-august-2021
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-july-2021
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-june-2021
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-may-2021
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-april-2021
https://digital.supermarketperimeter.com/sosland/sp/supermarket-perimeter-march-2021
https://digital.supermarketperimeter.com/sosland/sp/2021_02_01
https://digital.supermarketperimeter.com/sosland/sp/2021_01_01
https://digital.supermarketperimeter.com/sosland/sp/2020_12_01
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https://digital.supermarketperimeter.com/sosland/sp/2020_10_01
https://digital.supermarketperimeter.com/sosland/sp/2020_09_01
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https://digital.supermarketperimeter.com/sosland/sp/2020_05_01
https://digital.supermarketperimeter.com/sosland/sp/2020_04_01
https://digital.supermarketperimeter.com/sosland/sp/2020_03_01
https://digital.supermarketperimeter.com/sosland/sp/2020_02_01
https://digital.supermarketperimeter.com/sosland/sp/2020_01_01
https://digital.supermarketperimeter.com/sosland/sp/2019_12_01
https://digital.supermarketperimeter.com/sosland/sp/2019_11_01
https://digital.supermarketperimeter.com/sosland/sp/2019_10_01
https://digital.supermarketperimeter.com/sosland/sp/2019_09_01
https://digital.supermarketperimeter.com/sosland/sp/2019_08_01
https://digital.supermarketperimeter.com/sosland/sp/2019_07_01
https://digital.supermarketperimeter.com/sosland/sp/2019_06_01
https://digital.supermarketperimeter.com/sosland/sp/2019_05_01
https://digital.supermarketperimeter.com/sosland/sp/2019_04_01
https://digital.supermarketperimeter.com/sosland/sp/2019_03_01
https://digital.supermarketperimeter.com/sosland/sp/2019_02_01
https://digital.supermarketperimeter.com/sosland/sp/2019_01_01
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