Supermarket Perimeter - March 2022 - 8

IN THE
KNOW
More than ever, consumers value transparency
and learning about the foods they buy
BY ANDY NELSON
E
ven before COVID upended the way we think
about everything, including food, the demand
for transparency in how we make our foodrelated
decisions was surging.
Where exactly does my food come from? Are the
producers I've come to trust really doing all they can
to ensure that the environment, the welfare of workers
or other concerns that are important to me are also
important to them?
The pandemic added jet fuel to all of that. In
2018, Arlington, Va.-based FMI - The Food Industry
Association issued a report called The Transparency
8 - MARCH 2022
20%
said providing
of shoppers
information on
sustainability
practices is an
indicator of
transparency.
supermarketperimeter.com
Imperative, which shone a spotlight on all of the many
transparency-related trends in food retail.
That was less than four years ago, but so much has
changed, FMI and NielsenIQ are revisiting the subject
with a new comprehensive report, Transparency in an
Evolving Omnichannel World.
" The COVID-19 pandemic has caused a surge in online
grocery shopping and a growing consumer embrace of
health and well-being and environmental sustainability
solutions, " according to the report.
" It's not surprising that consumers are gradually
evolving their perspectives. They still feel very strongly
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Supermarket Perimeter - March 2022

Table of Contents for the Digital Edition of Supermarket Perimeter - March 2022

Supermarket Perimeter - March 2022 - Intro
Supermarket Perimeter - March 2022 - 1
Supermarket Perimeter - March 2022 - 2
Supermarket Perimeter - March 2022 - 3
Supermarket Perimeter - March 2022 - 4
Supermarket Perimeter - March 2022 - 5
Supermarket Perimeter - March 2022 - 6
Supermarket Perimeter - March 2022 - 7
Supermarket Perimeter - March 2022 - 8
Supermarket Perimeter - March 2022 - 9
Supermarket Perimeter - March 2022 - 10
Supermarket Perimeter - March 2022 - 11
Supermarket Perimeter - March 2022 - 12
Supermarket Perimeter - March 2022 - 13
Supermarket Perimeter - March 2022 - 14
Supermarket Perimeter - March 2022 - 15
Supermarket Perimeter - March 2022 - 16
Supermarket Perimeter - March 2022 - 17
Supermarket Perimeter - March 2022 - 18
Supermarket Perimeter - March 2022 - 19
Supermarket Perimeter - March 2022 - 20
Supermarket Perimeter - March 2022 - 21
Supermarket Perimeter - March 2022 - 22
Supermarket Perimeter - March 2022 - 23
Supermarket Perimeter - March 2022 - 24
Supermarket Perimeter - March 2022 - 25
Supermarket Perimeter - March 2022 - 26
Supermarket Perimeter - March 2022 - 27
Supermarket Perimeter - March 2022 - 28
Supermarket Perimeter - March 2022 - 29
Supermarket Perimeter - March 2022 - 30
Supermarket Perimeter - March 2022 - 31
Supermarket Perimeter - March 2022 - 32
Supermarket Perimeter - March 2022 - 33
Supermarket Perimeter - March 2022 - 34
Supermarket Perimeter - March 2022 - 35
Supermarket Perimeter - March 2022 - 36
Supermarket Perimeter - March 2022 - 37
Supermarket Perimeter - March 2022 - 38
Supermarket Perimeter - March 2022 - 39
Supermarket Perimeter - March 2022 - 40
Supermarket Perimeter - March 2022 - 41
Supermarket Perimeter - March 2022 - 42
Supermarket Perimeter - March 2022 - 43
Supermarket Perimeter - March 2022 - 44
Supermarket Perimeter - March 2022 - 45
Supermarket Perimeter - March 2022 - 46
Supermarket Perimeter - March 2022 - 47
Supermarket Perimeter - March 2022 - 48
Supermarket Perimeter - March 2022 - 49
Supermarket Perimeter - March 2022 - 50
Supermarket Perimeter - March 2022 - 51
Supermarket Perimeter - March 2022 - 52
Supermarket Perimeter - March 2022 - 53
Supermarket Perimeter - March 2022 - 54
Supermarket Perimeter - March 2022 - 55
Supermarket Perimeter - March 2022 - 56
Supermarket Perimeter - March 2022 - 57
Supermarket Perimeter - March 2022 - 58
Supermarket Perimeter - March 2022 - 59
Supermarket Perimeter - March 2022 - 60
Supermarket Perimeter - March 2022 - 61
Supermarket Perimeter - March 2022 - 62
Supermarket Perimeter - March 2022 - 63
Supermarket Perimeter - March 2022 - 64
Supermarket Perimeter - March 2022 - 65
Supermarket Perimeter - March 2022 - 66
Supermarket Perimeter - March 2022 - 67
Supermarket Perimeter - March 2022 - 68
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