Supermarket Perimeter - November 2022 - 32

Meat & Poultry: Turkey
" Our value-added products like Jennie-O ground turkey, or
She added that many consumers have experience in the kitchen, but
Jennie-O turkey burgers or turkey franks, are all about great taste and
convenience, " Behne said. " Consumers can find thousands of recipes
for inspiration on our social media platforms and website for easy
weeknight turkey options. "
There are a lot of opportunities to highlight turkey outside of the
holiday season, Leupen noted.
" Turkey provides a healthier alternative to beef or pork across all
parts of the day from breakfast sausage to turkey burgers, " she said.
" Butterball's everyday marketing efforts focus on helping shoppers find
ways to work turkey into their meals. "
report they have recipe fatigue looking for new ideas.
" At Butterball, we are always looking for ways for turkey to provide
new inspiration for consumers who want to add flavor and excitement
to home cooking year-round, " Behne said. " Much of the category's focus
in recent years has been on flavors that push boundaries; however,
consumers now report a strong preference for familiar flavors. "
The company's strategy for development will continue to tout turkey
as a flavorful base that can be of service to consumers. One example
of this is a new breast roast that Butterball launched in 2021 during the
holiday season and will be expanding as an everyday offering in 2023.
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Prebaked, shelf stable, premium fillings and spices, all in our delicious crust!
Quality, Variety & Innovation Since 1945 * gardnerpie.com * 330.245.2030
32 - NOVEMBER 2022
supermarketperimeter.com
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Enjoy the Convenience
& Quality of Our
Pre-baked Gourmet Pies
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JENNIE O
http://www.gardnerpie.com http://www.supermarketperimeter.com

Supermarket Perimeter - November 2022

Table of Contents for the Digital Edition of Supermarket Perimeter - November 2022

Supermarket Perimeter - November 2022 - Intro
Supermarket Perimeter - November 2022 - 1
Supermarket Perimeter - November 2022 - 2
Supermarket Perimeter - November 2022 - 3
Supermarket Perimeter - November 2022 - 4
Supermarket Perimeter - November 2022 - 5
Supermarket Perimeter - November 2022 - 6
Supermarket Perimeter - November 2022 - 7
Supermarket Perimeter - November 2022 - 8
Supermarket Perimeter - November 2022 - 9
Supermarket Perimeter - November 2022 - 10
Supermarket Perimeter - November 2022 - 11
Supermarket Perimeter - November 2022 - 12
Supermarket Perimeter - November 2022 - 13
Supermarket Perimeter - November 2022 - 14
Supermarket Perimeter - November 2022 - 15
Supermarket Perimeter - November 2022 - 16
Supermarket Perimeter - November 2022 - 17
Supermarket Perimeter - November 2022 - 18
Supermarket Perimeter - November 2022 - 19
Supermarket Perimeter - November 2022 - 20
Supermarket Perimeter - November 2022 - 21
Supermarket Perimeter - November 2022 - 22
Supermarket Perimeter - November 2022 - 23
Supermarket Perimeter - November 2022 - 24
Supermarket Perimeter - November 2022 - 25
Supermarket Perimeter - November 2022 - 26
Supermarket Perimeter - November 2022 - 27
Supermarket Perimeter - November 2022 - 28
Supermarket Perimeter - November 2022 - 29
Supermarket Perimeter - November 2022 - 30
Supermarket Perimeter - November 2022 - 31
Supermarket Perimeter - November 2022 - 32
Supermarket Perimeter - November 2022 - 33
Supermarket Perimeter - November 2022 - 34
Supermarket Perimeter - November 2022 - 35
Supermarket Perimeter - November 2022 - 36
Supermarket Perimeter - November 2022 - 37
Supermarket Perimeter - November 2022 - 38
Supermarket Perimeter - November 2022 - 39
Supermarket Perimeter - November 2022 - 40
Supermarket Perimeter - November 2022 - 41
Supermarket Perimeter - November 2022 - 42
Supermarket Perimeter - November 2022 - 43
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Supermarket Perimeter - November 2022 - 46
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Supermarket Perimeter - November 2022 - 59
Supermarket Perimeter - November 2022 - 60
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