Supermarket Perimeter - November 2024 - 48

Produce
Juices
and
juicers
By Andy Nelson
GROCERY PERIMETER DEPARTMENTS CONTINUE TO DIVERSIFY with new juice offerings,
both bottled and prepared instore.
Zumex Zitrux®
, the world's first and only citrus self-service juicer that cleans and sanitizes
itself, generates thousands of dollars in savings for supermarkets and maximizes effortless
hygiene through a program developed for complete sanitization of the entire juicing system,
obtaining the highest Food Safety certification thanks to its integrated IoT system.
Zumex juicers are designed to save time and money, according to the company.
Performance comparisons with similar solutions show that the savings can exceed $10,000/
year in labor, cleaning and water cost.
" Customers have given very positive comments about the Zumex Zitrux, " said Manu Santana,
Zumex's marketing manager. " It represents a step forward in juicing solutions. "
The idea for the juicer, he said, was born from the desire to revolutionize the food retail
market with a unique machine that features unprecedented functionalities and options.
" It prevents human errors and guarantees total hygiene at all time. "
The Zitrux can process up to 40 fruits per minute and it has a high feed capacity of 75
kilograms of oranges, Santana said. That ensures a continuous supply of fresh juice without
interruptions.
In addition, the accurate measurement of squeezed juice and real-time monitoring for
operators to track juice production and maintenance schedules saves time and money.
Suja Organic unveils new packaging, product line and more
Suja Organic, cold-pressed juice specialist's Suja Life's organic line, has updated its packaging,
website and messaging. The rebrand is grounded in four core values, according to the company:
transparency, simplicity, inclusivity and positivity, according to Suja Life. " The rebrand's main
priority is putting flavors, ingredients and functional benefits at the forefront to offer more
transparency for consumers. " While most juice recipes in the company's product lineup will remain
the same, Suja Organic is introducing a Boosted Line, consisting of juices which are formulated to
focus on immunity, gut health, hydration and energy.
48 - NOVEMBER 2024
supermarketperimeter.com
Zumex, Zummo, Suja Life, Sambazon

http://www.supermarketperimeter.com

Supermarket Perimeter - November 2024

Table of Contents for the Digital Edition of Supermarket Perimeter - November 2024

Supermarket Perimeter - November 2024 - Intro
Supermarket Perimeter - November 2024 - 1
Supermarket Perimeter - November 2024 - 2
Supermarket Perimeter - November 2024 - 3
Supermarket Perimeter - November 2024 - 4
Supermarket Perimeter - November 2024 - 5
Supermarket Perimeter - November 2024 - 6
Supermarket Perimeter - November 2024 - 7
Supermarket Perimeter - November 2024 - 8
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Supermarket Perimeter - November 2024 - 12
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