Supermarket Perimeter - October 2021 - 22

Bakery: Flatbreads
Flatbread Drivers - Top, Dip or Scoop
* Boredom around traditional bread products
* Popularity of hummus and
other plant-based purees
* Approval of Mediterranean foods
* Demand for handheld, convenient meals
* Approachable platform for adventurous eating
* Delivery of the big flavors Millennials demand
* Powerful meal differentiator
originating from the Indian subcontinent, and bread and pizza flours.
The company's portfolio of ancient and heirloom grains and grains with
plant-based protein include amaranth, buckwheat, barley millet, quinoa,
rye, sorghum, spelt, teff, triticale, White Sonora wheat and chickpea and
lentil pulses.
Migrating dayparts
Grilled, baked, soaked, toasted and as is, the versatility of flatbread
shines in every daypart and innovative foodservice and restaurant chefs
are constantly looking at new ways to incorporate flatbreads. Perfect
for breakfast, lunch, dinner and snacks, flatbread is also capitalizing on
dessert with new takes on smores, stuffed French toast, apple turnovers,
lavash pastry and dessert nachos.
CraftMark, Indianapolis, offers RTE and toaster flatbreads in square,
round and oval shapes. The Toast 'N Go thaw-and-serve flatbread comes
in three varieties: Grains 'N Berries, French Toast and Apple Cinnamon
Raisin for breakfast and snacking occasions.
To make the most of the ongoing flatbread trend Richard recommends
perimeter departments work together to cross-merchandise. This could
include working with the instore deli to produce sandwich ideas, pizza
programs and other prepared food options such as loaded flatbread
tacos, sweet and savory breakfast options and flatbread-centric desserts.
Moving forward, Stoll predicted continuing growth in the flatbread
category as people 1) become more confident and creative in their
culinary skills, 2) need handheld items for convenience and 3) have a
desire to recreate meals from a variety of cultural backgrounds.
Offer your customers the freshest bread!
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22 - OCTOBER 2021
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Supermarket Perimeter - October 2021

Table of Contents for the Digital Edition of Supermarket Perimeter - October 2021

Supermarket Perimeter - October 2021 - Intro
Supermarket Perimeter - October 2021 - 1
Supermarket Perimeter - October 2021 - 2
Supermarket Perimeter - October 2021 - 3
Supermarket Perimeter - October 2021 - 4
Supermarket Perimeter - October 2021 - 5
Supermarket Perimeter - October 2021 - 6
Supermarket Perimeter - October 2021 - 7
Supermarket Perimeter - October 2021 - 8
Supermarket Perimeter - October 2021 - 9
Supermarket Perimeter - October 2021 - 10
Supermarket Perimeter - October 2021 - 11
Supermarket Perimeter - October 2021 - 12
Supermarket Perimeter - October 2021 - 13
Supermarket Perimeter - October 2021 - 14
Supermarket Perimeter - October 2021 - 15
Supermarket Perimeter - October 2021 - 16
Supermarket Perimeter - October 2021 - 17
Supermarket Perimeter - October 2021 - 18
Supermarket Perimeter - October 2021 - 19
Supermarket Perimeter - October 2021 - 20
Supermarket Perimeter - October 2021 - 21
Supermarket Perimeter - October 2021 - 22
Supermarket Perimeter - October 2021 - 23
Supermarket Perimeter - October 2021 - 24
Supermarket Perimeter - October 2021 - 25
Supermarket Perimeter - October 2021 - 26
Supermarket Perimeter - October 2021 - 27
Supermarket Perimeter - October 2021 - 28
Supermarket Perimeter - October 2021 - 29
Supermarket Perimeter - October 2021 - 30
Supermarket Perimeter - October 2021 - 31
Supermarket Perimeter - October 2021 - 32
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Supermarket Perimeter - October 2021 - 34
Supermarket Perimeter - October 2021 - 35
Supermarket Perimeter - October 2021 - 36
Supermarket Perimeter - October 2021 - 37
Supermarket Perimeter - October 2021 - 38
Supermarket Perimeter - October 2021 - 39
Supermarket Perimeter - October 2021 - 40
Supermarket Perimeter - October 2021 - 41
Supermarket Perimeter - October 2021 - 42
Supermarket Perimeter - October 2021 - 43
Supermarket Perimeter - October 2021 - 44
Supermarket Perimeter - October 2021 - 45
Supermarket Perimeter - October 2021 - 46
Supermarket Perimeter - October 2021 - 47
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Supermarket Perimeter - October 2021 - 50
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Supermarket Perimeter - October 2021 - 76
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