Supermarket Perimeter - September 2021 - 47

Produce
Fresh Summit 2021 will be the show's 72nd edition. Over the decades,
the show floor has seen the launch of new products, new flavors and
transformative innovations.
And this year, while there will be new modifications to ensure safe
and socially distanced interactions, the purpose and possibility of the
show floor will be the same, said Jamie Romano Hillegas, PMA's director
of events.
" We are grateful to have such engaged and invested partners who
believe in the power of produce and floral, " she said. " Bringing people
together to do business and explore new items, innovations and
solutions is a highlight of the Fresh Summit experience. The industry
has been resilient, and I know we're all looking forward to coming
together safely and feeling that buzz of the show floor. "
resilient, and I know we're all
looking forward to coming
together safely and feeling
that buzz of the show floor. "
Jamie Romano Hillegas, PMA
The industry has been
PMA is consulting global and local public health authorities and will
develop guidelines and protocols based on this guidance. Some of the
modifications that have already been made include strategies to control
crowd density to enable safe, socially distanced interactions including
expanded lounge sizes, adding and increasing the width of main aisles
and more.
Fresh Summit 2021 will feature three days of content and two full
days to explore the expo floor.
Burns will deliver her annual State of the Industry session on Oct. 28,
and Daymond John, founder and CEO of FUBU and star of ABC's Shark
Tank, will lead a keynote address focused on marketing strategies and
building successful brands.
Also on tap for this year's show: a discussion with inspiring
leaders from across retail and foodservice to discuss what's next for
the industry; and The Center for Growing Talent's Women's Fresh
Perspectives Breakfast with a keynote and Q+A from Golden Globe, SAG
and Emmy Award-winning actress Laura Linney.
Fresh Summit '21 will also feature many other opportunities to
network and reconnect, including retail tours and the Fresh Summit
Halloween Masquerade, which will shock and delight all guests with
delicious food and drink, providing spooky Halloween fun in possibly
the best city to celebrate the holiday, according to PMA.
The Center for Growing Talent will hold its annual 5K fundraiser,
which supports CGT's student career programs. Individual runners are
welcome, and teams are encouraged.
supermarketperimeter.com
SEPTEMBER 2021 - 47
PMA, United Fresh merger
to take center stage
Burns and her counterpart at the Washington, D.C.based
United Fresh Produce Association, Tom Stenzel,
have promised a " big reveal " at the end of Fresh
Summit's general session Oct.29.
But the biggest news has already arrived, and it will no
doubt be one of the major topics of discussion at this
year's show: PMA and United Fresh, the two largest
produce industry organizations in the United States
are merging.
The new association is set to begin operations Jan. 1,
2022. Both United Fresh and PMA will continue to
operate as independent organizations through 2021.
" Members and staffs of both organizations have
long recognized the potential synergies that might
be achieved by combining our efforts, " according
to a statement from the associations. " However,
that requires a mutual commitment to the priorities
important to both associations, and a blending of
organizations that would truly result in greater value to
the membership. "
Burns and Stenzel share that commitment, and both
boards have endorsed an Agreement in Principle
to form a new association designed to serve today's
global fresh produce and floral industries, according
to the statement. The COVID-19 pandemic has led
all businesses to think strategically about their future
operations, according to PMA.
" PMA and United Fresh are no different in that both
associations are committed to delivering the greatest
possible member value despite the challenges brought
by the pandemic. Coming together now is not driven
by financial concerns, but by a true desire to maintain
and build member value in the future. "
Burns and Stenzel will work together through 2021 and
will serve as co-CEOs through 2022. In 2023, Burns
will become sole CEO.
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Supermarket Perimeter - September 2021

Table of Contents for the Digital Edition of Supermarket Perimeter - September 2021

Supermarket Perimeter - September 2021 - Intro
Supermarket Perimeter - September 2021 - 1
Supermarket Perimeter - September 2021 - 2
Supermarket Perimeter - September 2021 - 3
Supermarket Perimeter - September 2021 - 4
Supermarket Perimeter - September 2021 - 5
Supermarket Perimeter - September 2021 - 6
Supermarket Perimeter - September 2021 - 7
Supermarket Perimeter - September 2021 - 8
Supermarket Perimeter - September 2021 - 9
Supermarket Perimeter - September 2021 - 10
Supermarket Perimeter - September 2021 - 11
Supermarket Perimeter - September 2021 - 12
Supermarket Perimeter - September 2021 - 13
Supermarket Perimeter - September 2021 - 14
Supermarket Perimeter - September 2021 - 15
Supermarket Perimeter - September 2021 - 16
Supermarket Perimeter - September 2021 - 17
Supermarket Perimeter - September 2021 - 18
Supermarket Perimeter - September 2021 - 19
Supermarket Perimeter - September 2021 - 20
Supermarket Perimeter - September 2021 - 21
Supermarket Perimeter - September 2021 - 22
Supermarket Perimeter - September 2021 - 23
Supermarket Perimeter - September 2021 - 24
Supermarket Perimeter - September 2021 - 25
Supermarket Perimeter - September 2021 - 26
Supermarket Perimeter - September 2021 - 27
Supermarket Perimeter - September 2021 - 28
Supermarket Perimeter - September 2021 - 29
Supermarket Perimeter - September 2021 - 30
Supermarket Perimeter - September 2021 - 31
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Supermarket Perimeter - September 2021 - 33
Supermarket Perimeter - September 2021 - 34
Supermarket Perimeter - September 2021 - 35
Supermarket Perimeter - September 2021 - 36
Supermarket Perimeter - September 2021 - 37
Supermarket Perimeter - September 2021 - 38
Supermarket Perimeter - September 2021 - 39
Supermarket Perimeter - September 2021 - 40
Supermarket Perimeter - September 2021 - 41
Supermarket Perimeter - September 2021 - 42
Supermarket Perimeter - September 2021 - 43
Supermarket Perimeter - September 2021 - 44
Supermarket Perimeter - September 2021 - 45
Supermarket Perimeter - September 2021 - 46
Supermarket Perimeter - September 2021 - 47
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Supermarket Perimeter - September 2021 - 49
Supermarket Perimeter - September 2021 - 50
Supermarket Perimeter - September 2021 - 51
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