Supermarket Perimeter - September 2023 - 57

SPONSORED CONTENT
A fresh
pork
perspective
U
.S. consumers are hungry, and when it comes to
purchasing meat, they value U.S. raised, all natural and
premium quality claims on packages.1
Meat buyers have
many options when it comes to sourcing pork that 's right for
customers. Selecting the right partner can elevate sales and build
loyalty among shoppers to keep them coming back.
Prairie Fresh® brings a distinct approach to pork production
that gives meat buyers confi dence in their purchase and will
diff erentiate pork off erings to satisfy consumers.
" When I think about sourcing pork, it 's important that the whole
brand is dedicated to high-quality meat that 's produced with
integrity. That 's one thing you get with a connected food system
such as Prairie Fresh, " said Chef Jean-Paul Bourgeois. " They have
so many controls in place to make sure those things are staying
consistent from the farm to the dinner table. "
industry standards and a comprehensive animal care program is
overseen by a team of leading veterinarians. The commitment to
enhance well-being also extends to the environment and local
communities, where Prairie Fresh gives back through outreach
programs to help people thrive.
When I think about
sourcing pork, it's
important that
the whole brand is
dedicated to
high-quality meat
that's produced with
integrity. That's
one thing you get
with a connected
food system such as
Prairie Fresh. "
- Chef Jean-Paul Bourgeois
Connected food system
for consistent quality
Ultimately, the Prairie Fresh Way translates to proven and measurable
quality that ensures a reliable product with consistent color, quality,
yield and the right blend of meat attributes. This quality is seen
across Prairie Fresh products, specifi cally Prairie Fresh USA Prime®,
a one-of-a-kind premium pork line that is setting a new standard in
the meat case and meeting consumer demand for restaurant-quality
meals at home.
By partnering with Prairie Fresh and tapping into the Prairie Fresh
Way, meat buyers get consistent high-quality meat as well as deep
knowledge and reliable marketing support to help drive retail sales
and increase revenue.
" Every day, our goal is to continue to be a reliable, responsible
and trusted partner that meat buyers and consumers can count
on, " said Monica Camarin, senior brand manager, Seaboard Foods,
producers of Prairie Fresh. " For decades, we've been committed
to producing the best pork that we have to off er and look forward
to continuing to grow on that success alongside our supportive
retailers and customers. "
Purpose-driven pork
The Prairie Fresh Way starts with a connected food system where
collaboration with farmers, processing plants and networked
supply chain colleagues allows Prairie Fresh to control each step in
the production process from farm to delivery.
This commitment begins with the health and well-being of pigs
that produce Prairie Fresh pork. Animal care protocols go beyond
To learn more about the
purpose-driven pork, visit
prairiefreshway.com.
© Seaboard Foods 2023
1 The Power of Meat 2023 report.
http://www.prairiefreshway.com
Supermarket Perimeter - September 2023

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